It is a liturgical celebration of Saint Valentine, actually, that has been commercialized to boost store sales after the Christmas holiday, particularly regarding cards and pastries.
It's pleasant and harmless enough, though it does put pressure on single people to find a mate, leading some to get desperate. Expect the bars to be packed tonight.
Modern Valentine's Day is linked to ancient Roman and Greek fertility rites that occurred around this same time.
Recently, Valentine's Day has been extended to be a day of Platonic love with family and friends. More card and cake sales!
Unfortunately, it is not an official holiday at workplaces, so nobody gets the day off.
Nonetheless, Happy Valentine's Day to all!
